Product Planning

Pricing your products correctly — fairly and consistently — can mean everything when it comes to your craft business success. This article delves into what to keep in mind as a craft business owner when pricing your products for profit.

Packing and shipping your product can eat up tons of valuable time if you're less than organized. Check out Polly Danger's tips for processing orders more efficiently, so you can get your product packed, shipped, and out the door into customers' hands as quickly as possible.

You might notice, when pricing your products, that crafters' prices vary widely. Some consider themselves hobbyists, while others are trying to make a living with their craft businesses. The hobby vs. business conundrum can be frustrating for business owners who are trying to compete with lower hobbyist prices — here's how to navigate that minefield when pricing your products.

When promoting art, we all use our websites, business cards, and art show or craft fair signage. But what if all of these pieces of the marketing puzzle built on one another and worked together to give customers a clear sense of what our businesses are all about? Try these cross promotional marketing tips to get the most out of every marketing opportunity that you're already using.

When you package your product nicely, it makes a great first impression when customers receive your product in the mail. Try some of these quick and easy packaging ideas the next time you're shipping your product to make sure your buyer has a great experience!

Everyone needs to find artist inspiration somewhere. But it can be tricky to find the line between inspiration and stealing another person's creative work. Read on for resources and ideas that can help you decide whether you've become inspired, or whether you're inadvertently committing idea theft. (Photo by

Your brand can shine through in fun packaging ideas that leave no doubt in your customers' minds as to where they found your awesome product. Try these easy tips for how to package your product creatively and memorably.