Blogs

Web Design Tips: Branding Your Site with a Professional Header for Under $20

Posted by Cynthia Boris

Read about three resources to create a professional header.
Are your products whimsical or dark? Are you selling romance or luxury? Are you all about hard edges or soft lines? Your web banner is your ecommerce store’s sign. It’s the first thing people see when they hit the page and it could be the last thing if it’s not done right. Here are three inexpensive ways to make sure that your brand is articulated in the graphics and tell your story.

Sublime Simplicity: How Rotem's Website Complements Its Fashion Aesthetic

Posted by Jennifer Rapp Peterson

Rotem fashion is all about sublime simplicity
Hear how Jean Roth creates unique apparel that is adorned with art, fabricated from skin-kissing fabrics and inspired by sublime simplicity. Whether you're dressing up or dressing down, move effortlessly from your yoga class, to shopping to a cultural event, Roth's artisan scarves, cardigans, drape jackets and tunics are the perfect selection for wherever life leads you.

Telling Your Story -- Tips on Doing Your Own Publicity

Posted by Margaret Rode

A press release advertising an Indie Business
Taking care of PR for your creative business can be time-consuming but worthwhile. If you’re a new and/or first-time business owner in your field, it was probably a lot of work getting things off the ground, you had to create a business plan, make your own websites, hire staff, and launch your project… and now you must act quickly to take care of you own PR.

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